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Campaign Brief Asia Ogilvy India, as a part of WPP Open X, has created the new ‘Coke Zero Auditions’ campaign playing off a univ… Register for Free and receive the Campaign Brief Daily Bulletin. Type your email address in the space below. Harsh Kapadia has been appointed as Grey India’s new Chief Creative Officer, join
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News
Bestads Best of the Week Reviewed by Renata Leão, Executive Creative Director, Droga5, São Paulo
6+ day, 10+ hour ago (131+ words) This week’s guest judge is Renata Leão, Executive Creative Director, Droga5, São Paulo. Previously ECD at DAVID SP for three years, she helped take the office to Top 3 most awarded Brazilian agency at Cannes in her 1st year, and most awarded in…...
CIMB launches ‘Moving You Forward’ with new regional brand film from Chariot Agency
6+ day, 14+ hour ago (273+ words) Rather than dwelling on the struggles, the film celebrates what happens when people remain committed to pursuing their ambitions. The concept of ‘red means go’ revels in the courage, drive, and sheer joy, with CIMB represented as a resolute group…...
LIA Creative LIAisons 2026 to bring 130 Young Creatives from around the globe to Las Vegas
6+ day, 14+ hour ago (353+ words) Tara McKenty, Chief Creative Officer, AKQA AU/NZ, said: “LIA is the first festival to invest in creative talent. 130 young creatives in a room together, staying together, seeing some of the best creative minds speaking. It’s almost like a mini…...
Mayuresh Dubhashi joins Saatchi & Saatchi India as new Chief Creative Officer
1+ week, 6+ hour ago (628+ words) Campaign Brief Asia Mayuresh Dubhashi has returned to Publicis Groupe as Saatchi & Saatchi India’s new Chief Creative Officer, based in the agency’s Mumbai office. Dubhashi will report to Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India, and Propagate India. In…...
Zurich Malaysia tells a lifetime in reverse in new campaign from THE SHOUT GROUP
1+ week, 11+ hour ago (462+ words) The campaign evolves Zurich Malaysia’s existing brand purpose, Care For What Matters, into a timely promise: while no one can predict what life will bring next, Malaysians can face change with greater confidence when they are prepared for it. Under…...
Former UltraSuperNew duo Sarah Emmanuel-Cheong and Edric Cheong launch Chop Shop
1+ week, 5+ day ago (196+ words) Rather than a single-service agency, the pair have assembled a collective of specialists who move fluidly across disciplines depending on what a brand’s problem actually needs. Since soft launching in January 2026, Chop Shop has already built a strong client portfolio…...
Conran Design Mumbai appoints Tazeen Shaikh and Jervin D’Souza to leadership roles
1+ week, 5+ day ago (587+ words) Campaign Brief Asia Conran Design Mumbai, Havas’ global brand and design consultancy, has appointed Tazeen Shaikh as Associate Creative Director and Jervin D’Souza as Client Partner. Based in Mumbai, both leaders will play a pivotal role in driving the agency’s…...
Valerie Madon joins Fabulate to lead creative strategy across three key Asian markets
3+ week, 4+ day ago (223+ words) Based in Singapore, Madon will lead creative strategy across the three markets, working with brands, agencies and platform partners on creator-led marketing strategies spanning creativity, technology, AI and creator intelligence. Previously, as Chief Creative Officer Asia at VMLY&R, Madon’s…...
Jolbors Festival names its international jury
3+ week, 6+ day ago (657+ words) Joining him is a jury of creative leaders whose work spans advertising, culture, technology, social impact and business: Vidya Manmohan, Founder & CCO of V4GOOD, Dubai, is one of the Middle East’s most awarded female creative leaders, with 28+ years of global agency…...
Talented turns the back of billboards into a symbol of support for Star Health Insurance
4+ week, 6+ hour ago (427+ words) Star Health Insurance, Talented India and outdoor partner, Coral Media have launched a new out-of-home campaign that transforms one of advertising's most overlooked media spaces into a powerful expression of the brand's promise. Star Health Insurance, Talented India and outdoor…...