News
Razer Drops Pikachu & Eevee Gaming Collection
1+ hour, 22+ min ago (290+ words) New set is follow up from Espeon and Umbreon launch. Razer just delivered the Pikachu & Eevee Collection in partnership with The Pokémon Company International. The lineup marks Pokémon's 30th anniversary, pairing Pikachu's energy with Eevee's playful charm across four gaming peripherals....
GUNNAR Launches 'Zenless Zone Zero' Soldier 11 Gaming Glasses
2+ week, 2+ day ago (317+ words) The gaming eyewear company will release the Soldier 11-inspired glasses in Q3 2026. GUNNAR USA has announced that it will release officially licensed gaming glasses inspired by the Soldier 11 character from Hoyoverse's "Zenless Zone Zero" in Q3. The glasses feature a single-shield lens…...
Teenage Mutant Ninja Turtles Live on Stage in Fall 2027
3+ week, 1+ day ago (192+ words) In 2027, fans can expect the heroic turtles to come to life on a live stage through hip-hop, martial arts and parkour. Related:‘Goals’ and PUMA Team Up to Unleash Exclusive Digital Collectables Related:‘Brawl Stars,’ adidas Partner for In-Game Tournament,…...
SEGA Launches Sonic Check-In Adventure at Paradise City
3+ week, 1+ day ago (155+ words) Related:‘Goals’ and PUMA Team Up to Unleash Exclusive Digital Collectables License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis and special reports about the global consumer product and…...
Fandom is Universal
1+ mon, 3+ week ago (734+ words) Universal Products & Experiences’ fan-fueled growth trajectory is reaching new heights. Through a blend of global hits and legendary archives, Universal Products & Experiences (UP&E) is developing impactful licensing programs for its ever-growing fan base. Rafa Macias, global commercial officer, consumer…...
Popeye, SEGA Team Up for Limited-Time Sonic ‘Rumble Party Event’
1+ mon, 4+ week ago (363+ words) The crossover event between Popeye and Sonic is now live. King Features, in partnership with SEGA, is thrilled to announce that Sonic Rumble Party is hosting a limited-time Popeye Crossover Event. The event is live from May 20 at 4 p.m. to June…...
Voodoo Ranger, Skybound Launch 'Invincible' IPA Pack
3+ mon, 2+ week ago (460+ words) New beer ties into the upcoming 'Invincible VS' fighting game. Voodoo Ranger has partnered with Skybound Entertainment to launch the "Invincible VS" IPA Variety Pack, a tie-in to the upcoming superhero 3v3 tag-team fighting game "Invincible VS." The game, developed by…...
BoxLunch Brings Fashion to ‘Super Mario,’ Anime Properties
3+ mon, 3+ week ago (255+ words) Both collections are available now. The other collection is a new anime-focused collection that brings together multiple franchises in one drop. The line features new shirts, hoodies, accessories and more inspired by IPs including “One Punch Man,” “One Piece,” “Sailor…...
Disguise Renews Global Rights to ‘Minecraft’ Costumes
4+ mon, 1+ week ago (298+ words) The global multi-year licensing agreement was extended amid news that a “A Minecraft Movie” sequel is in the works. “Minecraft” remains a powerhouse for Disguise. The brand delivered exceptional growth in 2025 after the release of “A Minecraft Movie” in April....