4+ hour, 45+ min ago  (198+ words) Gaming system Nex Playground has named Zambezi its creative AOR and Scale by Zambezi its media agency. The agency's remit is to heighten brand awareness and develop Nex 2026, a global brand platform, to highlight the ccmpany's extensive game library. Nex,…...

12+ hour, 28+ min ago  (358+ words) On the heels of Rugiet's humorous campaign for its erectile disfunction products come three funny new spots in the largest TV campaign ever from seven-year-old Blue Chew, one of telehealth's first ED marketers. Unlike Rugiet's ad, where a football coach…...

12+ hour, 4+ min ago  (192+ words) The streaming giant's roster of available big-screen games embodies a group-centric experience, with "LEGO Party!" inviting friends to compete in minigames, and "Boggle Party" accessible to up to eight players. Other games include "Pictionary: Game Night," "Tetris Time Warp" and…...

12+ hour, 5+ min ago  (319+ words) Days after French police raided X's Paris offices, billionaire Elon Musk's social media platform and artificial intelligence company x AI are now under further investigation by the U. K. Information Commissioner's Office (ICO) in relation to X's Grok AI chatbot. According to…...

12+ hour, 3+ min ago  (292+ words) In an unexpected change of command, Microsoft has named Asha Sharma -- former president of the company's Core AI product -- has been named'executive vice president and CEO of Microsoft's gaming division. Sharma is one the first women to run a major…...

1+ day, 8+ hour ago  (544+ words) Despite widespread criticism of its age-verification technology, Roblox has announced new tiered account types for kids and teens under 16 years of age, introducing a unified framework for age-checks, account-level defaults, in-game content ratings, and expanded parental controls. Starting in June,…...

1+ mon, 1+ week ago  (405+ words) A recent investigation'by'Swedish newspapers reports Kenyan workers employed by a Meta subcontractor seeing "someone going to the toilet, or getting undressed" on users' smart glasses recordings. Other workers described video material depicting sexual encounters and other intimate moments that smart…...

1+ week, 19+ hour ago  (233+ words) Japanese cream puff chain Beard Papa's has partnered with "Arknights: Endfield," new action role player game from Gryphline, to bring its characters to life in dessert form. Beginning April 3, Beard Papa's locations nationwide will celebrate the game launch with a…...

1+ week, 2+ day ago  (284+ words) The Super Mario Galaxy Movie," now part of a massively strong movie franchise from Universal Pictures, scored another huge hit for the theatrical movie marketplace, taking in a massive $190. 1 million domestically over the five-day Easter weekend, according to IMDb's Box…...

1+ week, 1+ day ago  (257+ words) Creative agency Forge just launched, focused on helping brands and agency partners understand fandom as a key part of a its reach and relevance. The London-based agency is co-founded by seasoned creative pros: Calvin Innes, Andre Price and Andrea Foth....